To: Honorable Mayor and Members of City Council
From: Dr. Peter Pirnejad, Assistant City Manager - Development Services
Prepared By: Shari Cooper, Development Project Coordinator
TITLE:
Title
Oxbow Business Promotions Assessment Area - 2019 Levy of Assessments
LABEL
RECOMMENDED ACTION:
Recommendation
Adopt a resolution levying assessments in the Oxbow Business Promotions Assessment Area for 2019 in accordance with Napa Municipal Code Chapter 3.29, and determining that the actions authorized by this resolution are exempt from CEQA.
Body
DISCUSSION:
On June 5, 2018, the City Council approved the “2019 Annual Report and Budget for the Oxbow Business Promotions Assessment Area” (Oxbow BPAA), and adopted a Resolution of Intention to hold a public hearing on June 19, 2018 to levy the business license assessments.
To implement the State of California Streets and Highways Code Sections 36500, et seq., and per the terms of City Agreement 9354, “Napa Downtown Association Agreement, Management of Assessment Districts,” a public hearing notice has been published and posted to notify the public of the ability to review all documents relating to the improvements and activities of the Oxbow BPAA.
The assessment rate has been set by ordinance and provided for in the Napa Municipal Code Chapter 3.29 “Oxbow Business Improvement Area”: a promotional marketing assessment equal to 40 percent of the business license fee. This revenue is collected by the City and managed by the Napa Downtown Association (NDA) for administrative and marketing purposes to benefit the businesses within the Oxbow BPAA.
FINANCIAL IMPACTS:
The recommended action results in no financial City obligation or impact to its General Fund, but there are costs related to City staff time for financial accounting and preparation of staff reports and resolutions. The Oxbow BPAA assessment revenue, equal to 40 percent of the business license tax, is collected by the Finance Department and remitted monthly to the NDA.
CEQA:
City staff recommends that the City Council determine that the Recommended Action is exempt from CEQA, pursuant to CEQA Guidelines Section 15323 (normal operation of facilities for public gatherings).
DOCUMENTS ATTACHED:
ATCH 1 - Resolution - Levy Assessments in the Oxbow BPAA for 2019
EX A - 2019 Annual Report and Budget for the Oxbow BPAA (reflects all exhibits as originally presented at the June 5, 2018 City Council meeting)
NOTIFICATION:
City staff notified the Napa Downtown Association of this agenda item before the meeting date.